Campaign Architecture

Marketing Blueprints

Pre-built campaign structures with multiple Marketing Slots. Clone, customize, and launch professional multi-post campaigns in seconds. Scalable, repeatable, and proven.

Total Blueprints

12

8 pre-built, 4 custom

Most Popular

Release Launch

Used 94 times

Avg Campaign Success

91%

Tasks published

What is a Marketing Blueprint?

A Marketing Blueprint is a campaign template composed of multiple Marketing Slots. It defines the complete structure of a campaign: how many posts, which platforms, when to publish, and what type of content.

Example: "Release Launch - 11 Posts" blueprint includes: 2 teaser posts, 3 countdown posts, 1 release day announcement, 2 playlist pushes, 2 BTS posts, and 1 thank you post.
Tip: Clone existing blueprints and modify slots to fit your needs. No need to build from scratch.

Pre-Built Blueprint Library

Release Launch (11 Posts)

Duration: 14 days • All Platforms
Built-in

Complete release rollout campaign with teaser, countdown, release day, playlist pushes, behind-the-scenes, and thank you posts.

Instagram Facebook TikTok
Used: 94 times • Success Rate: 93%

Playlist Push (6 Posts)

Duration: 7 days • Instagram/Facebook
Built-in

Focus campaign to get fans to add tracks to Spotify/Apple Music playlists. Includes reminders, incentives, and thank you posts.

Instagram Facebook
Used: 47 times • Success Rate: 88%

Remix Contest (8 Posts)

Duration: 21 days • All Platforms
Built-in

Run a remix competition with announcement, rules, deadline reminders, submission highlights, and winner reveal.

Instagram Facebook X
Used: 12 times • Success Rate: 96%

Quick Promo (4 Posts)

Duration: 5 days • Instagram Only
Built-in

Fast, minimal campaign for urgent releases or catalog promos. Teaser, announcement, and 2 follow-ups.

Instagram
Used: 31 times • Success Rate: 90%

Blueprint Structure

Field Description Example
Blueprint Name Descriptive name for easy identification "Release Launch - 11 Posts"
Description Purpose and strategy summary "Complete rollout for new releases"
Total Slots Number of posts in the campaign 11, 6, 8, 4
Duration Total campaign length (days) 14 days, 21 days
Slots Collection of Marketing Slots (posts) Teaser, Countdown, Release Day, etc.
Is Active Visibility toggle for blueprint Yes / No

Creating Custom Blueprints

1

Navigate to Blueprints

Go to Marketing → Blueprints and click "Create Blueprint" or clone an existing one to modify.

2

Define Blueprint Details

Fill in name, description, and duration. Be descriptive so your team knows when to use it (e.g., "Album Launch - 20 Posts").

3

Add Marketing Slots

Click "Add Slot" to create each post in the campaign. Define relative day, network, format, and prompt hint for each slot.

4

Test with a Real Release

Launch the blueprint on a test release. Review AI-generated content, check dates, and verify the campaign flow before using it in production.

5

Activate & Reuse

Mark blueprint as "Active". It will appear in the blueprint selector when launching campaigns. Refine over time based on performance.

Blueprint Best Practices

Space Posts Over Time

Don't cluster all posts in 3 days. Spread them over 2-3 weeks for sustained engagement and algorithm favor.

Start Small, Scale Up

Begin with a 5-6 post blueprint. Test performance, then expand to 10-15 posts for full releases.

Clone & Customize

Don't build from scratch. Clone "Release Launch" and tweak slots to fit your specific release type.

Track Performance

Monitor which blueprints drive the most engagement. Double down on what works and retire underperformers.

LabelStack - Music Distribution Platform

Documentation Hub v2.1.0 • Updated Dec 2025